Thursday, June 27, 2024 - American singer-songwriter and actress, Sheryl Crow, has called out Drake over the use of an A-generated voice of Tupac Shakur for a Kendrick Lamar diss track.
The 62-year-old musician took aim at the 37-year-old
Canadian rapper for using the voice of the deceased 1990s West Coast
rapper for his Taylor Made Freestyle.
She told BBC: 'You cannot bring people back from the
dead and believe that they would stand for that.'
Sheryl believes Drake used the 'ask for forgiveness
approach' but doesn't actually see how unethical it is to humankind. Tupac died
on September 13, 1996.
She explained: 'I’m sure Drake thought, "Yeah, I
shouldn’t do it, but I’ll say sorry later". But it’s already done, and
people will find it even if he takes it down.
'It’s hateful. It is antithetical to the life force that
exists in all of us.'
This is not the first time the track sparked controversy
over the same reason as Tupac's estate had threatened to sue over the use of
the late rapper's voice in his Kendrick Lamar diss track, Taylor Made
Freestyle.
Drake had used artificial intelligence to clone both Tupac
and Snoop Dogg's voices in his second diss track against Lamar - and now
the late rapper's estate has sent Drake a cease and desist letter seeking the
removal of the song, according to Rolling Stone.
Sent by attorney Howard King, the letter gave Drake 24 hours
to take the track down - or else they would pursue legal action against him.
The artificial intelligence usage was branded a 'flagrant
violation of Tupac’s publicity and the estate’s legal rights' and 'blatant
abuse of the legacy of one of the greatest hip-hop artists of all time.'
The letter claimed the estate 'would have never' approved of
the AI recreation of Tupac.
The song was released by Drake on Friday but was dropped via
a video on social media, and not on streaming services.
Had it been released on streaming services, it could have
garnered royalties.
Despite this, the legal letter noted the track still
garnered plenty of publicity and listens.
Further causing infuriation was the fact the song was a diss
track against 'good friend to the Estate' Kendrick Lamar.
'The unauthorized, equally dismaying use of Tupac’s voice
against Kendrick Lamar, a good friend to the Estate who has given nothing but
respect to Tupac and his legacy publicly and privately, compounds the insult,'
the letter stated.
'It is hard to believe that [Tupac’s record label]’s
intellectual property was not scraped to create the fake Tupac AI on the
Record,' the letter continues.
King also insists Drake provide an explanation for 'how the
sound-alike was created and the persons or company that created it, including
all recordings and other data "scraped" or used.'
The letter also noted the song may have violated publicity
rights laws, stipulations that 'allow for the protection of a person's
likeness,' writes Rolling Stone.
The outlet also notes that the laws generally protect
against the improper use of someone's likeness and not so much any AI issues.
In making his point that the song violated California's
publicity rights law, King stated the track gives the 'false impression that
the estate and Tupac promote or endorse the lyrics for the sound-alike.'
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